FTC Guidelines: How Will They Affect Your Website Legal Forms?

The U.S. Federal Trade Commission’s (FTC) new guidelines are causing a stir in the Internet marketing community because most website owners and affiliate marketers simply don’t know how to interpret the guides.
Will it change blogging and affiliate marketing as we know it?
What about about your website’s legal forms, testimonials, endorsements, earnings claims, and compensation?
What’s new?
How [...]

Legal Disclaimer: Why You Should Have One On Your Website

When you sell products or services on your website that customers can use to make money, you’ll want to protect yourself with a particular type of legal disclaimer called an earnings disclaimer.
An earnings disclaimer is important for your online business because some of your customers will have unrealistic expectations about how much money they can [...]